The Carbondale Observer

News and commentary about Carbondale, Illinois and SIUC

Posts Tagged ‘SIUC Enrollment

SIUC Furloughs Unfortunate But Necessary

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I wrote a post last week comparing SIUC enrollment with employment levels, and I want to follow up by specifically adressing the upcoming furloughs.

I realize this probably isn’t a popular point of view in Carbondale, but furloughs are a necessary response to over-staffing. There are 3.59 students for every SIUC employee. In contrast, at SIUE, there are 5.81 students for each employee and SIUE doesn’t plan to use furloughs.

It is unfortunate that it has come to this. Total SIUC employment shrank between 2001 and 2003. If those reductions hadn’t been erased by subsequent employment growth, furloughs might not have been necessary. Furloughs probably could have been avoided if enrollment had grown steadily over the last ten years. Instead, enrollment dwindled while employment grew.  Read the rest of this entry »

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Written by The Carbondale Observer

October 25, 2010 at 7:45 am

Trends at SIUC Part 1: Student/Staffing Levels

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I am planning a series of posts on trends at SIUC, starting today with student enrollment compared to staffing levels.  I went to the quick facts section of the SIUC Institutional Research and Studies page to find the data. Unfortunately, the full 2010 data is not yet available, but we know enrollment decreased by 313 students.

As you can see in the graphs below, enrollment is trending downward while employment is trending upward.

The student enrollment numbers are for all students, both on and off campus and including those at the Springfield med school campus.  The employment numbers include faculty, administrative professional (A/P), and staff, but exclude graduate and undergraduate assistants. Read the rest of this entry »

Great Daily Egyptian Guest Column

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A couple of days ago, there was a great guest column in the Daily Egyptian by microbiology professor Michael T. Madigan. I wrote a post last week praising the rebranding effort effort underway at SIUC, and it sounds like Madigan agrees:

Again, as another first, I heard from Chancellor Rita Cheng in last week’s Daily Egyptian that SIUC is going to try and sell itself on the strength of its academics. At the risk of repeating myself, I’m glad to see that the obvious has finally sprouted some roots.

Madigan also praises the change in administration at enrollment management and the new strategy of targeting recruitment to local students: Read the rest of this entry »

Written by The Carbondale Observer

October 14, 2010 at 8:00 am

SIU Rebranding

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The Daily Egyptian had an article in yesterday’s paper about a rebranding effort getting under way at SIUC.  Instead of focusing on the natural beauty of Southern Illinois, the university will begin marketing its academic programs.

I think this is good news for SIUC.  It’s great that the surrounding area is beautiful and offers many opportunities for recreation.  If a student were trying to choose between two schools with equal academic programs, the natural beauty and recreation opportunities would probably be a tie-breaker.  But a university cannot build its reputation on nature alone.   A university must have quality academic programs – and students have to know about them – if it is going to be successful.

Judging by the Daily Egyptian article, Chancellor Cheng is pushing this change.  To quote the article:

Mike Ruiz, director of university communication, said most of the university’s marketing showcases southern Illinois regions, especially the environmental beauty surrounding campus. He said the university has been looking to shift its advertising focus since Cheng became chancellor in June.

And then later:

Cheng said academic reputation and the 219 programs available to students are the messages that need to be marketed to students.

“Our primary audience for our branding is the prospective students and their families,” she said. “Academics and programs are the key things that go into the decision of college, and we want to make sure our marketing is connected.”

The more I see of Chancellor Cheng, the more I like her.  It’s still early in her tenure and I don’t want to get too carried away, but I  cautiously optimistic that Cheng intends to start solving some of the problems at SIUC.  I wish her the best of luck.

Head over to the Daily Egyptian site and read their article for the full story.

Comments are welcome.

Written by The Carbondale Observer

October 7, 2010 at 2:00 pm

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